The spurt in the popularity of social networking sites like Facebook seems to vindicate one thing – Social networking is a must when it comes to staying in touch with people. Facebook for example, generates millions of hits daily and the number of new entrants to this site just seems to be piling up by the day. To their credit, the site has done well to provide excellent service, in terms of connectivity and uptime.
But the critical question is – Is a site like Facebook so dispensable that employees lose out on their productive time? First of all, does FB really eat into the productive time of employees?
The answer to the second question is, Yes. I did an independent survey of 100 folks who work from their offices in different roles. About 70 of them said that they use FB during office hours. Most of the 70 said that they would use it for 1-2 hours a day. Amongst the 30 guys who didn’t use Facebook, 20 of them said they wished to be like their Facebook using colleagues, but they just didn’t have the time.
Now, here is an interesting statistic for you to know – Of the 70 people who used Facebook for 1-2 hours a day, about 60 of them complained they didn’t have enough time to do their office work.
Put all these statistics together and you would find that it is a sheer wastage of productive time when employees continue to use Facebook the way they are using it now. I understand some business owners claim that they generate their business leads from Facebook amongst other social sites, but really, such guys who use FB fall in the 30% category, don’t they?
I mean – There is no vindication of an employee’s productive time, if all he does is play a chapter of Mafia Wars or YoVille! Facebook for example has loads of such applications. To name some of them, Mafia Wars, Who is your date of the day, Fortune Cookie and so on. These are at best termed as leisure activities and are well worth spending some clicks, if done outside of office.
The worst thing about such applications in social sites is that they are addictive. About 50 of the 70 guys who used Facebook for an hour or more said they just couldn’t resist playing with these applications.
Where are we heading to with these statistics? If these points are true, we are talking of a 20 hour loss per week of an employee, i.e in productive hours. Assuming a guy works for about 160 productive hours in a week, we are talking of a 15% loss in their productive time. Can any company afford this?
In this challenging business scenario, the answer is a definite No. Probably, some business owners even know this by now. But at least for now, little has been done to curb the Facebook menace, which just keeps on growing by the day.
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